International Baccalaureate

Global brand identity sytem

“With over 2 million stakeholders in 125 countries, the IB has an enormous communications challenge. Over the past year we have been able to transform our identity in a way that has built cohesion, understanding and really expresses the values that underpin the IB and its work. Working with a small but highly professional company like Hutt River has ensured that we’ve received the dedicated, professional and knowledgeable support we need to define, articulate and express the IB brand on a global scale”.

Andrew Bollington Srategic Planning Director